AmieDetar

/Amie Detar

About Amie Detar

Amie has worked for Posse since 2014 and can't see herself doing anything else. She has a degree in print journalism from Winthrop University and enjoys finding the best coffee shops in the Charlotte area to work from.

How to Use LinkedIn to Showcase Your Business

LinkedIn currently has more than 575 million active registered users and is the perfect platform to showcase your business, engage with leaders and members of your industry, and define your company as a professional and trusted organization. It is not just for job-seekers anymore. Here’s how you can use LinkedIn to grow your business’s reach: Optimize Your Page Profile Your LinkedIn Company Page should both be filled out completely with the following elements: Logo and cover photo Company description Company [...]

By |2018-08-30T18:03:49+00:00September 4th, 2018|content marketing, LinkedIn, social media strategy|Comments Off on How to Use LinkedIn to Showcase Your Business

3 Types of Videos to Post on Facebook & Instagram

Between 2016 and 2017, views of video content on Facebook increased 258%, and the powers that be at both Facebook and Instagram have capitalized on this video revolution. If you aren’t taking advantage of the reach and engagement that video can bring to your brand’s social media profiles, what are you waiting for? To help you out, we’ve put together a list of the best type of video to post for all of the different places video can be posted [...]

By |2018-08-20T12:55:35+00:00August 20th, 2018|content marketing, Facebook, Instagram, Video Marketing|Comments Off on 3 Types of Videos to Post on Facebook & Instagram

Your 2018 Hashtag Update: Best Practices For All Platforms

Are you using five or more hashtags on your Facebook posts? Are you skipping hashtags on LinkedIn? These practices may have been okay in the past, but are considered faux pas today. If you haven’t kept up with the best practices for using hashtags on Facebook, Twitter, LinkedIn, and Instagram, don’t worry. We’ve got you covered. Facebook Hashtags aren’t a huge part of Facebook posts; you likely only see hashtags in Facebook posts when someone has their Instagram set up [...]

By |2018-08-07T14:17:56+00:00August 7th, 2018|Facebook, Hashtags, Instagram, LinkedIn, Social Media Management, Twitter|Comments Off on Your 2018 Hashtag Update: Best Practices For All Platforms

Why should you still be using Twitter?

With all of the different social media platforms out there today, you may be wondering why you should spend time and energy on a platform that seems to be going out of date. The fact is, however, there are still many reasons why Twitter is still a viable social media giant that can help your business connect with customers. First, what’s new on Twitter in 2018? Twitter has cracked down on spam, fake news and accounts, and bots. To do [...]

By |2018-07-26T15:28:38+00:00July 26th, 2018|Blog, content marketing, Twitter|Comments Off on Why should you still be using Twitter?

5 Ways to Drive Traffic and Boost Engagement on Pinterest

Pinterest has 150 million monthly users and is currently the 3rd largest social media platform. Because each Pin can link directly back to your website, it is a valuable tool for generating website traffic. Here are tips for making the most of your brand’s Pinterest account: Profile Optimization When you’re first getting started on Pinterest for business, make sure that you correctly optimize your profile. Create a business account that includes a link to your website, a complete “about you” [...]

By |2018-07-16T10:52:23+00:00July 16th, 2018|Blog, content marketing, Pinterest|Comments Off on 5 Ways to Drive Traffic and Boost Engagement on Pinterest

4 Reasons Why You Should Hire A Social Media Manager

We’ve talked before about why business owners are not social media managers. Business owners must put so much focus into actually running their business that it can, unintentionally, become detrimental for them to try to create and implement a successful social media strategy that produces the results they are hoping for. While DIY social media for your business isn’t impossible, having a dedicated social media manager can make all the difference in the world Trends A social media manager’s sole [...]

By |2018-06-20T10:22:51+00:00June 25th, 2018|Blog, Campaign, Social Media Management|Comments Off on 4 Reasons Why You Should Hire A Social Media Manager

5 Misconceptions About Social Media Marketing

Do you think you know what it takes to run a consistent, results-driven social media campaign? Do you know how to post to social media for your business or brand? If you think it’s easy, cheap, and that anyone can do it, think again. You may be surprised by these misconceptions regarding social media marketing, but luckily we’re here to set the record straight. […]

By |2018-06-13T13:26:40+00:00June 5th, 2018|Blog, Campaign, Social Media Management|Comments Off on 5 Misconceptions About Social Media Marketing

SEO Hacks for Optimizing Your Website for Voice Search

If you ask Siri, Google, or Alexa to look something up for you, you’re using voice search. Use of smart devices, like Google Home or Amazon Alexa, has been booming this year, and it is revolutionizing the way people not only manage their homes but how they search the Internet. That’s right. The way people use the Internet to search is changing. More than 60 percent of Internet searches are done on mobile and 20 percent and climbing are voice [...]

By |2018-05-11T10:11:59+00:00May 1st, 2018|Blog, Local SEO, Web Design|Comments Off on SEO Hacks for Optimizing Your Website for Voice Search

Social Media Spring Cleaning

Social media is constantly changing – from new algorithms that favor different types of content to the audience engaging with your content. You may be seeing a drop in engagement, which is why now is a great time to audit your social media profiles and do a little spring cleaning! […]

By |2018-04-03T13:23:32+00:00March 23rd, 2018|Blog, Social Media Management|Comments Off on Social Media Spring Cleaning
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